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Boomer and Millennial Buyers - What’s the Difference?

System - Thursday, April 14, 2016
Property Management Blog

Age of buyer is very important to your buying pool. While there are amenities all homeowners want, there are items that are more important to generation specific groups.

Homebuyers are demanding more home features that help them save energy and keep the home organized, according to a new study released by the National Association of Home Builders, "Housing Preferences of the Boomer Generation: How They Compare to Other Home Buyers" reveals.

However, the generations – millennials (born 1980 or later), Gen X'ers (born 1965-1979), baby boomers (born 1946-1964) and seniors (born 1945 or earlier) – do show some differences in what home features they value the most. In a nationwide survey of more than 4,300 homebuyers, NAHB pinpointed those differences.

Home features most wanted by each generation

Millennials
  • Laundry room
  • Exterior lighting
  • Living room
  • Patio
  • Front porch
  • Both shower stall and tub in master bathroom
  • Ceiling fan
  • Hardwood on main floor
  • Deck
  • Energy Star-rated appliances
  • Dining room
Gen X
  • Laundry room
  • Energy Star-rated appliances
  • Exterior lighting
  • Energy Star rating for entire home
  • Energy Star-rated windows
  • Ceiling fans
  • Front porch
  • Hardwood on main floor
  • Patio
  • Living room
Baby boomers
  • Energy Star-rated appliances
  • Energy Star rating for entire home
  • Laundry room
  • Energy Star-rated windows
  • Exterior lighting
  • A full bath on the main level
  • Ceiling fan
  • Insulation higher than required by code
  • Patio
  • Hardwood on the main floor
Seniors
  • Laundry room
  • Energy Star-rated appliances
  • Energy Star rating for entire home
  • A full bath on the main level
  • Table space for eating in the kitchen
  • Ceiling fan
  • Double kitchen sink (side-by-side)
  • Energy Star-rated windows
  • Insulation higher than required by code
Source: "Housing Preferences Across Generations (Part I)," National Association of Home Builders' Eye on Housing Blog (March 7, 2016) © Copyright 2016 INFORMATION, INC. Bethesda, MD (301) 215-4688